Palveluliiketoiminnan kehittäminen

Service business development

Define and sell services

Every industrial company has a possibility to grow through service business. Successful service development is based on understanding customer value criteria and purchasing behavior, creating an attractive service promise, and conducting systematic service definition, modularising and commercialisation. By understanding the current state and key development trends of the markets, new very productive business models can be created. They enable growth in new areas and better profitability.

We deliver with high quality:

  • Analyses of customers and customer value
  • Service definition and commercialisation
  • Service business development programs, also with financing possibility
  • Service design
  • Digital services

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Case: Start-up of service business in packaging industry

A packaging industry start-up with a medium size industrial packaging company as its partner selected Koivuniemi to help arranging public financing for a strategic service business development program, plan the program and manage it. Koivuniemi enabled financing through Business Finland, the Finnish Funding Agency for Innovation, followed by an objective-oriented and successful implementation with excellent results. Guided by Koivuniemi, the project created a solid foundation for international growth and increasing service sales.

Case: Service business development in recycling industry

A leading Northern European environmental company selected Koivuniemi as its strategic partner for service business development. Koivuniemi planned and conducted change programs in Finland, Sweden and the Baltics, built a process for service development, created service promise, and trained service business skills. Further on, the customer received professional support to arrange public financing through Business Finland for a follow-up program and lead the implementation with strong attitude. Long term cooperation enabled customer success in business targets of service business.

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